Microsoft appears to have moved on from its much-debated “This is an Xbox” campaign, with references to the initiative now disappearing from official Xbox channels. The marketing push originally launched in November 2024 as part of the company’s broader effort to position Xbox as an ecosystem that stretches far beyond a traditional console, covering PCs, […]
Microsoft has officially confirmed that its next-generation Xbox console is already in development. The upcoming system, currently known by the codename Project Helix, signals the company’s continued commitment to gaming hardware while hinting at a major shift in how Xbox platforms may work in the future. The announcement came from Microsoft Gaming CEO Asha Sharma, […]
The gaming industry was set abuzz this weekend as tributes poured in for Phil Spencer following the unexpected announcement of his retirement from Microsoft Gaming. Spencer, a near-four-decade veteran at Microsoft and the face of Xbox for over a decade, has decided it’s time to step back, triggering an outpouring of respect and admiration from […]
The next generation of Xbox hardware may arrive sooner than many expected. New signals from AMD suggest that development of Microsoft’s upcoming console is already well underway, with a potential launch window as early as 2027 now appearing increasingly realistic. During a recent financial briefing, AMD confirmed that it is working intensively on new gaming […]
Microsoft has confirmed that it will unveil the future of the Xbox ecosystem in 2026, a year that also marks the brand’s 25th anniversary. While details remain under wraps for now, the announcement suggests that the company is preparing something significant — possibly a new phase in the evolution of Xbox as both hardware and […]
Microsoft has confirmed that its next-generation Xbox console will aim significantly higher than its predecessors, positioning itself as a premium, high-end device. According to Xbox President Sarah Bond, the new hardware is set to deliver a “curated experience” designed for dedicated gamers and tech enthusiasts. Although official details remain scarce, Bond’s comments, along with previous […]
According to recent insider claims, both Sony and Microsoft are gearing up to release their next-generation consoles in 2027. If accurate, this would mark the beginning of a new era in the console wars, arriving seven years after the debut of the PlayStation 5 and Xbox Series X|S. The leak stems from a known hardware […]
Microsoft is facing a major backlash from its gaming community following a recent price increase for Xbox Game Pass. So many users attempted to cancel their subscriptions in response that Microsoft’s own cancellation page temporarily became overwhelmed and inaccessible. The surge in cancellations appears to be part of a broader protest among frustrated gamers. Online […]
Microsoft reportedly aimed for a more affordable launch price for the ROG Xbox Ally, but rising costs and economic uncertainty forced a last-minute change. Initial leaks suggested that the base model would launch at $549.99 and the premium “X” version at $899.99. However, the final prices ended up being $599.99 and $999.99 respectively when officially […]
